Profiling: optimally evaluate guest data

How can the possibilities of Communication and Newsletter be used in full? Profiling makes it possible. The systematic evaluation and structuring of guest data allow a targeted and target-group-specific approach. With the data from your hotel management programme and the Communication app, the content can be personalised automatically.

Profiling of guest data according to numerous factors:

  • Number of overnight stays
  • Regular guest status
  • Age
  • Interests
  • Additional services
  • And many others

Do you know who your guests are?

Get to know your guests and their interests and status better: use profiled guest data for the Newsletter and Communication apps! Your benefit? An individual, personal contact with each of your guests and offers that are tailor-made for them.

Content that truly inspires

Profiling data is indispensable to provide (potential) guests with exactly the content that really interests them. The better you know your target groups, the easier it is to reach them. The Profiling app helps you significantly in this.